If you have just started a business, then you definitely do not have too much money for advertising. Therefore, you need to be creative and achieve your goal in a cheap yet efficient way. For some inspiration, have a look at the following 5 low-cost ways to promote your business.
1. Share flyers
Printing a number of flyers is a cheap yet very efficient way to advertise your business. What you actually need to write on those flyers are the contact details of your company and some information regarding what you have to offer. Furthermore, you also need to write down the offers, in case you have any.
2. Organize a small event
By organizing a small event, you have lots of chances to attract new clients. Therefore, advertise the event on Facebook, as this is a free way to do that and extremely efficient as well, and wait for people to come to you. You will certainly be surprised by the results, and you will see that even if the people who will come to you will not be interested in your services/products, they will still recommend you to others. Therefore, the results will be positive for your business.
3. Go for the local newspaper
If you want to promote your company, and you have a low budget for a purpose like this, then it is highly recommended to go for the local newspaper. This will not cost you too much money, and people will hear about you without a doubt. Therefore, you will achieve your goal.
4. Set up a listing on search engine local directories
This is definitely another great solution that will provide you amazing results. Yahoo is one of the options you have. It charges for local listings, but just a few money. The service, which is actually called Yahoo Localworks, costs about $30 a month, which is not much at all, in comparison with the results you are going to obtain.
5. Create a professional website
A professional website is a fantastic way to promote your services/products. Therefore, make sure you hire someone specialized to do this. Keep in mind that the website you create needs to be simple yet very organized, with all the information regarding your company. All these 5 low-cost ways to promote your business will definitely help you promote your services in an affordable and great way.